Kamis, 22 September 2011

Video:The Worst Car Commercial Of All Time?

I don't know about the worst, but this is pretty darned bad:
Via Pajamas Media via Instapundit
Over at Autoextremist, Pete DeLorenzo thinks that this new Fiat 500C commercial, which had it broadcast premier during football games this past weekend, is “quite possibly the worst automotive spot of the last decade, hands down.” He calls the ad, which features Jennifer Lopez driving, driving and singing, singing and dancing, “absolutely disastrous”. I’ll go DeLorenzo one step beyond and say that the video is quite possibly the worst automotive spot of all times. I dare you to watch it and not cringe as it makes everyone involved with the ad, Fiat, Chrysler, Lopez, and the people who actually made the commercial, look like idiots. What makes this trainwreck go even farther off the rails is that the ad was conceived by marketing shop Impatto which was in charge of the 500C’s launch. That’s “was” because Impatto has since been fired by Fiat USA in the wake of rumors about a personal relationship between Fiat brand manager Laura Soave and Impatto head Michael D’Antonio.
Ouch.

Tidak ada komentar:

Posting Komentar